10 June, 2026 – Equestic is proud to announce that Dressage Olympian, recipient of the 2024 US Equestrian Lifetime Achievement Award, and Founder and President of Dressage4Kids, Lendon Gray, has joined the company as an official Brand Ambassador.
Gray’s ambassador role follows months of hands-on experience using Equestic’s technology solutions, including EQ Coach-Copilot and the EQ Saddle-Clip, in her own teaching and rider development programs with Dressage4Kids.
After testing the products firsthand, Gray recognized their potential to transform both equestrian education and horse welfare, leading her to formalize her relationship with the company.
Valuable technologies for dressage training
“After using both EQ Coach-Copilot and EQ Saddle-Clip, I quickly saw how valuable these tools can be for riders, coaches, and most importantly, our horses,” said Gray.
“EQ Coach-Copilot is truly a game changer for equestrian education. I’ve always believed that if you’re not keeping some sort of record of your lessons, you’re not giving yourself every opportunity to become the best rider you can become.
What impressed me is how easy it is for coaches to incorporate into their own programs. As someone who has spent a lifetime teaching riders, I immediately saw how this could benefit the Dressage4Kids community and riders at every level.”
“Lendon’s reputation as one of the sport’s most respected educators, combined with her commitment to lifelong learning and horse welfare, makes her an ideal ambassador for Equestic,” said Leon Rutten, Founder and CEO of Equestic.
“The fact that she chose to join us after personally using and validating our products speaks volumes about the impact these tools can have across the equestrian community.”
As an Equestic Ambassador, Gray will continue incorporating EQ Coach-Copilot into lessons and clinics, including Dressage4Kids programs, while helping educate riders, coaches, and trainers about the benefits of technology-driven learning and horse-centered performance insights.

